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Web Survey Bibliography

Title Customer Tracking: It's Not Just Web-Site Hits
Author Mottl, J. N.
Source InformationWeek, 772, pp. 104-106
Year 2000
Database EBSCOhost
Access date 15.07.2004
Abstract Highlights computer software and services used to monitor customer actions and design more appealing and easier-to-use Web pages and transaction services. Application of the Accrue Software Insight software to Net-Temps Inc.; Application Circle.com's E-Metrics software to Symantec Corp.; Application of net.Genesis' net.Analysis software to SmarterKid.com Inc.
Access/Direct link EBSCOhost (full text); Homepage - journal (full text)
Year of publication2000
Bibliographic typeMagazine article
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Web survey bibliography - 2000 (46)